RIFFA Ad Campaign

Regina International Film Festival & Awards was seeking new members of their of the programming team for the 2024 festival.

To drive applications and attract the best candidates, we performed a social media ad campaign on Instagram and Facebook. I wrote all copy, designed the visual assets, and set the campaigns.

Headline #1: Seeking Film Programmers

Headline #2: Calling Film Students

Headline #3: Calling Film Professionals

Description #1: Join a team dedicated to celebrating excellent Canadian and International film.

Description #2: Be a part of celebrating lesser-known Canadian and International cinema.

Expanded Social Media Post Copy:

Are you a film student or film professional seeking experience or an opportunity to give back to the global film community? 🙌

Regina International Film Festival & Awards is seeking volunteer Programmers and Programming Associates for the 2024 festival. 🏆

Apply by Jan 15, 2024 📥

Volunteer honorariums will be issued based on the amount of work completed during their term. 💰

Consider applying if you have interest and relevant experience especially in these categories:

• Music Videos 👨‍🎤

• Experimental Short Films 💥

• Canadian Short Films 🇨🇦

• Student Short Films 👨‍🎓

Join a passionate, well-organized, remote team dedicated to celebrating high quality Canadian and International filmmaking! 🎬

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Ad Campaign #1